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Guide

Your audience is your asset. Start charging for access.

Updated 1 October 2026 · Pludor team · 3 sources

Communities make money in six main ways: paid membership tiers, gated content, courses and workshops, paid events, products and merch, and sponsorships. Start with the one your members already ask for, keep a free tier that stays valuable, and add paid layers that deliver clearly more.

Start my paid community →Free to start - no card needed

Start here

A community already has trust and attention. Monetising it works when members see paid options as more of what they value, not a toll on what was free.

What you need

  • An active community with regular participation
  • A clear idea of what members value most
  • A way to take recurring payments
  • Content or access reserved for paying members
  • Honest communication about what is changing

Beginner mistakes to avoid

  • Putting everything behind a paywall overnight
  • Paid tiers with vague benefits
  • Sponsors that do not fit the community
  • Not disclosing sponsored content (FTC)

How to do it

How do I set up paid membership tiers?

Keep a free tier and add one or two paid tiers with clear extras.

  1. Free: community access
  2. Paid: exclusive content, live sessions
  3. Premium: small group calls or direct access
  4. Founding member price for early joiners

How do I gate content?

Reserve deeper, regular content for paying members.

  1. Keep introductory content public
  2. Put tutorials, templates or recordings behind membership
  3. Release on a schedule
  4. Show previews publicly

How do I sell courses to my community?

Turn the most-asked topics into a course and give members a discount.

  1. Find repeated questions
  2. Build a short course
  3. Pre-sell to members first
  4. Run it as a cohort

How do I run paid events?

Sell tickets to workshops, AMAs or meetups.

  1. Pick a format and date
  2. Sell limited tickets
  3. Send reminders and the link
  4. Share recordings with ticket holders

How do I work with sponsors?

Choose sponsors that genuinely help members and label sponsored posts.

  1. List brands members already use
  2. Offer a clear package
  3. Label sponsored content clearly (FTC)
  4. Ask members for feedback

How do I keep members after they pay?

Deliver on a schedule and make members feel seen.

  1. Fixed weekly rhythm
  2. Welcome each new member
  3. Celebrate member wins
  4. Ask what to add next

Common questions

How big does a community need to be to charge?

Engagement matters more than size; a few hundred active members can support paid tiers.

How much should membership cost?

Base it on what members get each month and similar communities; start with a founding price.

Will members leave if I start charging?

Some may; keeping a valuable free tier and explaining why reduces this.

What platform should I use?

One that handles recurring payments, access and member communication; compare fees, for example Patreon takes 10% for new creators (Patreon).

Can I sell products to members?

Yes, merch, templates and tools often sell well with a member discount.

Do I need to disclose sponsors?

Yes, clearly in the content itself.

Going further: scale and grow

Lifetime value

Average months a member stays times price shows what keeping members is worth.

Annual plans

Annual billing reduces churn and lowers per-payment fees.

Member-led sessions

Let experienced members host sessions; it adds value without more of your time.

Tiers by outcome

Tier names should describe the result, not just "gold" and "silver".

Track active members

Active members renew; watch participation, not just headcount.

Use AI for this

AI helps run a paid community.

  1. Content plan. Plan member content monthly.
  2. Summaries. Summarise long discussions for members.
  3. Onboarding. Draft welcome messages.
  4. Course drafts. Outline courses from questions.
  5. Sponsor pitches. Draft partner proposals.

Be careful

Members pay for community; do not replace real interaction with AI.

Doing this on Pludor

Pludor runs free and paid communities, subscriptions, courses, events and products from one free store link.

  • Paid subscriptions
  • Gated content
  • Courses and events
  • Merch and downloads

Free to start - no card, no item limit. Pay only for what you use past the monthly free amounts.

Start my paid community

Sources

  1. FTC: Endorsement Guides
  2. Patreon pricing
  3. Pludor pricing

Checked 1 October 2026. Fees and rules change; follow the links for the latest.

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