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Sell Your Services. Scale Your Agency.

Updated 1 October 2026 · Pludor team · 3 sources

Virtual assistants earn more by picking a niche (executives, podcasters, e-commerce), packaging work into monthly retainers with set hours or deliverables, taking payment upfront, and using AI tools to deliver faster. Once demand exceeds your hours, you can hire other VAs and run a small agency.

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Clients want reliable help they do not have to manage closely. Clear packages and processes make that easy to buy.

What you need

  • A niche and list of tasks you do well
  • Retainer packages with hours or deliverables
  • A services page with booking and payment
  • A contract with scope, hours and confidentiality
  • Secure ways to share passwords and files

Beginner mistakes to avoid

  • Hourly-only work with unpredictable income
  • Scope creep without extra pay
  • Sharing passwords in plain messages
  • Saying yes to every task type

How to do it

How do I price virtual assistant services?

Retainers based on hours or outcomes, paid monthly in advance.

  1. Pick a target hourly rate
  2. Bundle into 10, 20 or 40 hour packages
  3. Charge upfront monthly
  4. Set rules for unused hours

How do I find my first VA clients?

Start with your network and a niche offer.

  1. Tell your network your offer
  2. Post examples of tasks you handle
  3. Offer a small paid starter project
  4. Ask for testimonials

How do I onboard a new client?

A form, a call and an access checklist.

  1. Collect tools and access securely
  2. Agree priorities and working hours
  3. Set a communication channel
  4. Send a weekly summary

How do I use AI as a VA?

Draft emails, summarise meetings and organise tasks faster.

  1. Use AI for first drafts
  2. Summarise long threads
  3. Build templates
  4. Check privacy rules for client data

How do I grow into a VA agency?

Document processes, then hire and manage other VAs.

  1. Write standard procedures
  2. Hire for one task type
  3. Keep client relationship yourself
  4. Price for margin

Common questions

What tasks do VAs do most?

Inbox and calendar management, admin, customer service, social media and bookkeeping support.

Do I need a contract?

Yes, covering scope, hours, payment, confidentiality and termination.

How do VAs pay tax in the US?

As self-employed, generally with quarterly estimated payments (IRS).

Can I work with clients abroad?

Yes; agree time zones and how you will be paid.

Will AI replace VAs?

AI handles drafts; clients still need someone reliable to manage and follow through.

Going further: scale and grow

Specialise

Specialist VAs (podcast, e-commerce, real estate) charge more.

Productised add-ons

Sell one-off projects like inbox clean-ups.

Templates

Sell your templates as downloads.

Training

Teach new VAs through a course.

Referral partners

Bookkeepers and agencies refer clients.

Use AI for this

AI makes VAs faster.

  1. Email drafts. Reply in the client's voice.
  2. Summaries. Turn meetings into action lists.
  3. Research. Gather options quickly.
  4. Social posts. Draft content calendars.
  5. Reports. Weekly client updates.

Be careful

Ask clients before putting their data into AI tools.

Doing this on Pludor

Pludor gives VAs a free services page with retainer packages, upfront payment, booking and an AI assistant for enquiries.

  • Retainer packages
  • Upfront payment
  • Booking
  • Courses and downloads

Free to start - no card, no item limit. Pay only for what you use past the monthly free amounts.

Set up my services page

Sources

  1. IRS: Self-employed individuals tax center
  2. Stripe pricing
  3. Pludor pricing

Checked 1 October 2026. Fees and rules change; follow the links for the latest.

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