Keep a copy and get more free runs. Optional: we can also send a short setup guide written for your business.
Visits, sources, conversion and sales in one dashboard.
Enter what an item costs you and what you sell it for. You get profit, profit margin and markup - and the price you need for a target margin.
Margin is profit as a share of the selling price; markup is profit as a share of the cost. An item that costs $10 and sells for $15 has $5 profit: a 33% margin and a 50% markup. To hit a target margin, price = cost / (1 - margin).
Want this profit margin & markup calculator on your own website? Download the free Profit Margin & Markup Calculator WordPress plugin and your visitors can use it right on your pages. It is free to run, with no limit on how often your visitors use it.
Once the plugin is on, put this line on any page, post or sidebar and the tool appears there, ready for your visitors:
[pludor_tool slug="profit-margin-calculator"]
No code, no developer, no hosting to set up. Prefer clicking? Add the Pludor tool block in the editor and pick the tool from a list. Change the colour or turn tools on and off any time from Pludor › Dashboard.
[pludor_tool slug="profit-margin-calculator"].The same plugin also adds an AI chat for your visitors, shows which AI bots read your site and which AI assistants send you visitors, collects emails from your tools, and adds Pludor checkout to WooCommerce. See everything the Pludor WordPress plugin does.
Not on WordPress? The same tool works on Shopify, Wix, Squarespace or any HTML page. Ask in your Pludor dashboard for the embed snippet.
Enter your cost and selling price in Pludor's free Profit Margin & Markup Calculator. You get profit, margin and markup - and the price you need for a target margin.
Enter your cost and target margin; the calculator gives the selling price using cost / (1 - margin).
Margin is profit as a share of the price; markup is profit as a share of the cost. A 50% markup is only a 33% margin - mixing them up is a common pricing mistake.
Yes - Pludor's Profit Margin & Markup Calculator is free and instant.
Owners mix up margin and markup and set prices that quietly lose money.
Without knowing where visitors come from and which products convert, owners guess what to promote.
Analytics & Traffic shows store visits, traffic sources, product views, conversion and revenue, with exports.
On for every store, including the Free plan - a free amount every month, then pay only for what you use (1 credit = 1 cent).
Margin is profit as a share of the selling price; markup is profit as a share of the cost. An item that costs $10 and sells for $15 has $5 profit: a 33% margin and a 50% markup. To hit a target margin, price = cost / (1 - margin).
It depends on the business. Handmade and digital products often run 50%+ gross margins; resellers and restaurants usually much lower.
Yes. You get 60 free runs an hour with no account. Leave your email or sign in (also free) for 120 an hour and a saved history.
Yes. Download the Profit Margin & Markup Calculator WordPress plugin from this page, upload it in Plugins > Add New, paste your free Pludor key, and add the Pludor tool block to any page.
No. After installing the free plugin, paste [pludor_tool slug="profit-margin-calculator"] on any page or post, or add the Pludor tool block. No code or developer needed.
Yes. Use the free WordPress plugin, or the embed snippet for Shopify, Wix, Squarespace or plain HTML. It costs nothing to run.
1 credit = 1¢. Your result stays right here.
You stay on this page and keep your result.